We work with brands that are building a kinder, healthier and more sustainable planet.

Circular Economy
Consumer Packaged Goods
Fashion
Food & Beverage
Climate
Circular Economy
Consumer Packaged Goods
Fashion
Food & Beverage
Climate
Circular Economy
Consumer Packaged Goods
Fashion
Food & Beverage
Climate
Circular Economy
Consumer Packaged Goods
Fashion
Food & Beverage
Climate

The Kind Thesis

At Purposeful Profits, our investment philosophy is rooted in kindness—kindness to our bodies, to others, and to the planet. We believe in supporting businesses that embody these values across Consumer Packaged Goods (CPG), Circular Economy, Fashion, and Food & Beverage (F&B). Our focus is on fostering underrepresented teams who are committed to making kind and conscious consumption decisions.

Kind to Your Body & Mind

This includes sustainable and ethical consumer goods, fashion that uses eco-friendly materials, and food and beverages that are nutritious and responsibly sourced. Our goal is to support businesses that promote health and well-being through their products.

Kind Consumption Decisions

We champion the circular economy, investing in businesses that reduce waste and promote the reuse and recycling of materials. Our focus is on companies that offer sustainable solutions, transforming waste into valuable resources and encouraging responsible consumption. We believe that every purchase decision should be a step towards a kinder, more sustainable world.

Kind to Others

Being kind to others means supporting businesses that uphold fair labor practices, promote social responsibility, and foster inclusive communities. We back companies that are dedicated to ethical practices and aim to create positive social impact. Diversity and inclusion are central to our mission, and we are committed to empowering underrepresented teams.

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